Native integration
Two-way direct connection with a Follow Up Boss API key
Syncs leads, agents, tags, assignments and communication.
Needs an admin in both systems and matching agent emails.Run by Sierra Interactive.Connect Follow Up Boss and Sierra Interactive
What Follow Up Boss and Sierra Interactive say about connecting the two apps, with a link to each source.
Sierra Interactive documents a two-way connection with Follow Up Boss that syncs leads, agents, tags, assignments and communication. Follow Up Boss lists Sierra Interactive too.
What each source says.
These are the ways the two companies describe working together. Virtual Results does not run these connections. Choose by what each does, who runs it and what your account allows.
Third-party service
Listed in Follow Up Boss's directory
Follow Up Boss's Sierra Interactive listing says it keeps agent assignment in sync when Sierra lead routing rules are used.
The listing does not say who builds the connection or what plan it needs.Run by Sierra Interactive.Good to know.
- Sierra says you need an administrator in both systems and matching agent email addresses, and you connect with a Follow Up Boss API key.
- Follow Up Boss says its listing keeps agent assignment in sync when you use Sierra lead routing rules.
A vendor listing does not mean your accounts are connected. Confirm current availability, plan and fields with the provider before you set it up. Sources checked 2026-10-09.
Virtual Results is not affiliated with these AI, CRM or automation products. Third-party names and logos belong to their respective owners and do not imply endorsement. IDX provider relationships are described separately by Virtual Results.